The excitement begins at the W. S. Carow Park in Mercer! Hours are from 8 to 2 on Saturday June 8, 2023 when we celebrate the blooming of the Lupine Wild Flower in the beautiful north woods of Wisconsin! 

We've mapped out several scenic routes (10 and 28 mile road rides and a pick-your-distance trail ride) that will take bicyclists on paved roads through rolling hills and past lakes, rivers, forests, wildlife and miles of blooming lupines throughout the southern part of Iron County. Registration begins at 6:30 a.m. with a group start at 8 a.m. The registration fee includes a tee, goodie bag, snacks, lunch coupon, water, and SAG vehicle support. 

Ready to join this ride?  There's also an early packet pick-up from 4 - 6 p.m. on Friday, June 7th at Carow Park where you can discuss the bike routes and get acquainted with event organizers and fellow riders. 

After the ride enjoy lunch and drinks from the concession stand as you listen to music with a beautiful view overlooking Grand Portage Lake. The Mercer Bird Festival will be under way at Carow Park with nature displays, kids activities, demonstrations, information booths and more!