The Dairy Farmers of Wisconsin is a non-profit organization funded entirely by Wisconsin's dairy farm families. Our goal is to increase the sale and consumption of Wisconsin milk and dairy products.

Dairy Farmers of Wisconsin is farmer-owned and farmer-directed. Our 25 dairy farmer board members are elected by their peers for three-year terms. Dairy Farmers of Wisconsin’s farmer-directors have direct involvement in planning and monitoring the organization’s marketing and promotional programs which are conducted by a staff of marketing, research and communications professionals.